Article Submission Versus Hosted Marketing Pages: An Internet Marketing Comparison

by: ed. - November 3rd, 2011   Filed under: Affiliate Marketing, Blogs and Blogging, Internet Marketing, Search Engine Optimization Add Comment
Have you just acquired article but are unsure how to get the best use out of it? Do you want one but don't know if it would be the right thing for you?

Have a look at the article below. We are sure it will point you in the right direction. Based on our feedback so far, it has helped hundreds of our readers. While you are here, have a look at some of the other articles as they, too, are filled with advice and tips on how to avoid the common mistakes.

best internet marketing21 Article Submission Versus Hosted Marketing Pages: An Internet Marketing ComparisonArticle Submission Versus Hosted Marketing Pages: An Internet Marketing Comparison

By Derrick Walker

The quest for high search engine rankings, in internet marketing, (and the traffic that comes along with them) has spawned some new techniques of late, two of them being article submission and hosted marketing pages. Although these techniques are similar in appearance, each has advantages and disadvantages. Before we delve into the heart of the issue, a couple of definitions are in order for newcomers to the internet marketing realm.

Internet marketing: Submitting articles

Submitting articles requires quite a bit of unpleasant work. First you have to be an expert about your chosen subject (or have the ability to fool others into believing you’re an expert). Next you must be able to write about your subject in at least a coherent manner. Then you must find article directories in which to submit your work, giving them and any possible viewers the authority to freely copy and distribute your creation.

Internet marketing: Hosted marketing page

A hosted marketing page is a cross between purchasing a one way link from a website and submitting an article to a directory. The internet marketing website in question allows you to purchase a complete page from their site along with a professionally written article that has multiple one-way links to your site.

Internet marketing: Advantages

The main advantages to both these internet marketing techniques are the SEO-friendly links. Whether you submit your article to a directory or purchase a hosted marketing page, you will get one-way links pointing to your site. Because search engines love one-way links, your website will undoubtedly receive a boost in your search engine ranking. But, the biggest boost will come from links using relevant to your site coming from pages written about a subject relevant to your site.

Here’s something you should remember. In most cases, a hosted marketing page text link from a relevant, high PR website will be much more important to the search engines than a text link from a posted article in a directory. But, if you’re a talented enough author to have your writing approved, it may show up in several directories as well as multiple authority sites. This influx of links could potentially outweigh the few links from a single hosted internet marketing page.

The disadvantages are pretty obvious. Writing and submitting articles, although free, can consume a considerable amount of time, especially if you are not comfortable writing professionally. On the other hand, purchasing a professionally written hosted internet marketing page can be very expensive. You should be prepared to shell out anywhere from fifty dollars to several hundred dollars per month, depending on the popularity of the site.

Here’s the bottom line. If you have little time, little writing skill, and a large marketing budget, hosting marketing pages would be most beneficial to you. However, if you have some free time, some copywriting experience, and little to no advertising dollars, writing and submitting articles to article directories would be most beneficial to you.

About the Author: Derrick Walker is webmaster of http://www.thearticledirectory.com and has been since 1999. His company, http://www.imcworks.com, specializes in web design and search engine optimization.

Source: www.isnare.com

Permanent Link: http://www.isnare.com/?aid=61256&ca=Marketing

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Article Submission Versus Hosted Marketing Pages: An Internet Marketing Comparison
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Affiliate Marketing: 3 top ways to boost your affiliate earnings

by: ed. - November 3rd, 2011   Filed under: Advertising & Marketing, Affiliate Marketing, Email Marketing, Niche Internet Marketing Add Comment
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make money online today17 Affiliate Marketing: 3 top ways to boost your affiliate earningsAffiliate Marketing: 3 top ways to boost your affiliate marketing earnings

The ideal world of affiliate marketing does not require having your own website, dealing with customers, refunds, product development and maintenance. This is one of the easiest ways of launching into an affiliate business and earning more profits.

Assuming you are already into an affiliate marketing program, what would be the next thing you would want to do? Double, or even triple, your commissions, right? How do you do that?

Here are some powerful tips on how to boost your affiliate program commissions overnight.

Affiliate marketing: Best programs

1. Know the best program and products to promote. Obviously, you would want to promote a program that will enable you to achieve the greatest profits in affiliate marketing in the shortest possible time.

There are several factors to consider in selecting such a program. Choose the ones that have a generous commission structure. Have products that fit in with your target audience. And that have a solid track record of paying their affiliates easily and on time. If you cannot seem to increase your investments, dump that program and keep looking for better ones.

There are thousands of affiliate marketing programs online which gives you the reason to be picky. You may want to select the best to avoid losing your advertising dollars.

Write free reports or short ebooks to distribute from your site. There is a great possibility that you are competing with other affiliates that are promoting the same program. If you start writing short report related to the product you are promoting, you will be able to distinguish yourself from the other affiliates.

In the reports, provide some valuable information for free. If possible, add some recommendations about the products. With ebooks, you get credibility. Customers will see that in you and they will be enticed to try out what you are offering.

Affiliate marketing: Contact information

2. Collect and save the email addresses of those who download your free ebooks. It is a known fact that people do not make a purchase on the first solicitation. You may want to send out your message more than six times to make a sale.

This is the simple reason why you should collect the contact information of those who downloaded your reports and ebooks. You can make follow-ups on these contacts to remind them to make a purchase from you.

Get the contact information of a prospect before sending them to the vendor’s website. Keep in mind that you are providing free advertising for the product owners. You get paid only when you make a sale. If you send prospects directly to the vendors, chances are they would be lost to you forever.

But when you get their names, you can always send other marketing messages to them to be able to earn an ongoing commission instead of a one-time sale only.

Publish an online newsletter or Ezine. It is always best to recommend a product to someone you know than to sell to a stranger. This is the purpose behind publishing your own newsletter. This also allows you to develop a relationship based on trust with your subscribers.

This strategy is a delicate balance between providing useful information with a sales pitch. If you continue to write informative editorials you will be able to build a sense of reciprocity in your readers that may lead them to support you by buying your products.

Affiliate marketing: Commissions

3. Ask for higher than normal affiliate marketing commission from merchants. If you are already successful with a particular promotion, you should try and approach the merchant and negotiate a percentage commission for your sales.

If the merchant is smart, he or she will likely grant your request rather than lose a valuable asset in you. Keep in mind that you are a zero-risk investment to your merchant; so do not be shy about requesting for addition in your commissions. Just try to be reasonable about it.

Affiliate marketing: Advertising

Write strong pay Per Click ads. PPC search engine is the most effective means of advertising online. As an affiliate, you can make a small income just by managing PPC campaigns such as Google AdWords and Overture. Then you should try and monitor them to see which ads are more effective and which ones to dispose of.

Try out these strategies and see the difference it can make to your commission checks in the shortest of time.

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Direct Marketing Plan Checklist

by: ed. - April 20th, 2010   Filed under: Advertising & Marketing Add Comment
direct marketing campaign7 Direct Marketing Plan Checklist
Deborah Kania asked:

When developing your marketing campaigns, whether they are direct marketing or online advertising, there is “homework” to be done before hand. Planning helps reduce risk and increase likelihood of success. This checklist provides the essential planning information and activity required to create a successful direct .
Executive Summary Situation Analysis – Marketing environment, economic trends and competitive analysis. Analysis is not just a collection of information but an analysis of importance and impact of information (Not just the What, but the Why). Target Group Profile(s) & Analysis – Know your audience(s) Opportunity and Issues Analysis – Including SWOT (Strengths, Weaknesses, Opportunities, Threats) Goals and Objectives: Quantitative – Build lead database, acquire new customers, cross-sell, new product introduction, prospect cost per lead, acquisition cost, retention, Win back cost, return on advertising Qualitative – Increase customer satisfaction, enhance brand perception, etc. Marketing Strategy – Including differentiation/positioning/uniqueness Tactics Test Plan – Direct marketers always TEST! List/media, offer, visuals, copy Budget/Financial – Budget, Breakeven scenarios (0 profit, % profit, etc.)
Direct Marketing Creative Strategy & Campaign Plan Checklist
Advertising Objectives – Primary (e.g., response, sales), Secondary (e.g., brand awareness) Marketing Messaging – “The Promise” Product/Service Description – Benefits, benefits, benefits. Practical, emotional Customer Problem Creative Must Solve Media Plan-Media Mix and Budget Creative Strategy – Know your audience! Offers and Call-to-Action – Hard offers, soft offers Direct Marketing Essentials – Urgency, ways to respond, messages/affiliations to reduce risk in mind of customer Copy/Layout Legal – Know FTC, FDA and FCC advertising guidelines. Disclaimers. Self-regulation

When it comes down to fundamentals: The right offer to the right person at the right time. Relevancy and personalization are ways to win better response in direct marketing. Test, test, test…and track, track, track.

Direct Marketing Plan Checklist
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Work From Home Online

by: ed. - April 16th, 2010   Filed under: Home Based Business Add Comment
work from home online2 Work From Home Online
Paul Jesse asked:

Are you an entrepreneur at heart? Are you sick and tired of the 9 to 5 grind at the office? Do you desperately want to work from home online? Do you secretly dream of owning your own online business? Well, now you can. Join the millions of online entrepreneurs just like you who have fired their bosses and joined the wonderful world of . In this article, we’ll provide you with a few tips to successfully work from home online. So, without further adieu, let’s get started.

First of all, you have to understand the online market place. The ‘net is a huge global enterprise and it can be a powerful marketing tool for home online entrepreneurs. By understanding how the ‘net operates, and studying how many different types of different online businesses you can start, you’ll be able to cash in on this .

Second, decide upon your product or service offering. Are you a good graphic designer, writer, or is your talent in creating products and selling them? Either way, you must be aware of your talents and learn how to effectively turn those skills into a successful work from home online business. For example, let’s say that you’re a great writer. You could either become a ghostwriter, website flipper, newsletter or e-ezine publisher, etc. On the other hand, let’s say that you’ve developed an incredible bath product that uses only natural ingredients. Either way, you ca take these and turn them into a lucrative business. The possibilities are endless when you work from home online.

Third, study professionals who are successfully doing what you want to do online and then do it better. This means that you have to carefully scrutinize the competition in order to determine their weaknesses. You’ll need to evaluate their product or service offering, marketing methods (especially advertising) and then make your offering more attractive.

Fourth, create a solid business plan including your corporate objectives, mission statement, executive summary, marketing and break even analysis. This will keep you focused and on task to making your home business online the best it can be. Just remember that this business plan doesn’t have to be extremely complicated and a simple one page mini plan will work great.

Fifth, set realistic goals and a budget. Many new business fail because their owners don’t set goals and stay within budget. After all, there will be expenses associated with your new business venture but if you’re aware of them beforehand and do everything you can to decrease them, you’ll be way ahead of the game.

Sixth, work hard to establish a strong customer base. This can be done by offering exemplary service to all your customers. Always give more than is expected of you and don’t be afraid to ask for referrals. By doing this, your clients will feel more inclined to continue to do business with you and will keep giving you referrals.

In conclusion, you can successfully work from home online. Countless of others have done it before and so can you. To be the most successful however, you simply need to creatively market your talents, study the competition and do it better, create a solid business plan, set realistic goals, and work hard to establish a customer base.

Work From Home Online
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How do I attract affiliates?

by: ed. - April 13th, 2010   Filed under: Affiliate Marketing 2 Comments
internet marketing niche30 How do I attract affiliates?
seth asked:

I wanted to know if someone can help me or at least point me in the right direction. I’m brand new to , and I have a great product to promote on my brand new website http://www.setpacenow.com/.
This great information could potentially assist thousands of job seekers to not only find jobs or brand new careers, but perform at top levels and maximize their true earning potential. My problem is that I’m no online marketing guru and I have no experience . I understand that great help is hard to find, but my goal is to attract a few people who wouldn’t mind earning up to 75% in commissions for helping me promote my product. My target niche is careers and employment, because I personally help people find new careers through a consulting firm. Can anyone offer any suggestions on how to directly attract interested affiliates online? I will offer my product FREE OF CHARGE to the first 50 people that sign up along with 2 Bonus products. Thank you in advance for your time and consideration.
Thanks
Seth

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How do I attract affiliates?
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